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Once upon a time is a non-profit organisation, that has the promotion and commercialisation of all
Charm Hotels in historical buildings, which are almost always bound to Superintendence, as its main aim.
All of these properties are managed by their owners, who are all profoundly attached to their territories, traditions and to the history of their ancestors, which often has been inherited together with the ancient palaces.
The love with which the owners have preserved or renovated the buildings is what makes them all so unique and luxurious: not a luxury proportional to money, but a kind of luxury given by intellectuality and another great merit- uniqueness.
The rule that defines the elevated level of hospitality of every house of the Association is the rule of the 5A’s.
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